Everything I know. Structured for action.
Frameworks, research, templates, and tools built from a decade of live marketing and growth engagements not textbooks. Use what’s useful. Ignore the rest.
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B2B vs. B2C vs. B2B2C: Which Growth Model Fits Your Business Type?
This piece is a practical breakdown of the major business model types - B2B, B2C, B2B2C, D2C, and a few others worth knowing and what...
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Platform confessions, existential crises, and what a home taught me about authenticity
I visited someone on Saturday, and I instantly fell in love with her home. Note that I said home, not house. The space had character....
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What happens when you show up as yourself and people actually love it
October tried to break me. Four weeks of back-to-back events and activities with barely enough time to breathe (let alone create content), and the peak...
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Marketing Has Lost Its Soul (And We’re All Complicit in the Murder)
Before you roll your eyes thinking this is another “back in my day” rant, hear me out. Because this isn’t only about nostalgia (though there...